We are refusing to let lockdown dictate to the aftermarket and have decided to do some of the talking instead, courtesy of a live product launch and an all-new online appointment booking service for our loyal customers.

We will unveil our most comprehensive diagnostic and sensor programming tool on June 30, where existing i-sensor customers will be invited to learn about the features and benefits of the new i-sensor Pro handheld device, which is set to further revolutionise the way that TPMS and now tread depths are dealt with – within a matter of seconds. They will also get an opportunity to explore our exclusive laser scanning solutions at the same time.

All customers need to do is click on the following link and select a morning or afternoon slot to learn more about the product on June 30.

In addition, we have created a provision of ‘TPMS tune-up sessions’ for our installer partner customers to benefit from, to counteract the loss of traditional face-to-face interaction due to lockdown.

We came up with the service as we look ahead to the future and anticipate an increase in tyre related issues amongst motorists as more people start returning to work.

Customers can visit this site and book an online TPMS tune up session during the slot times available to discuss their TPMS experience with a member of our technical team. The objective of the session to is point installer partners to the relevant tools, support and training to help tune up their TPMS sensor and service kit sales.

Our team is also extending the online appointment booking service out to other exclusive products from our portfolio including our Groove Glove and TreadSpec technology, not to mention Michelin Pro-Series Wiper Blades.

Managing Director Prashant Chopra said: “Despite lockdown restrictions and the challenging times we’re working in, we have been extremely pro-active in developing new solutions to empower our customers.

“Our TPMS tune-up sessions and i-sensor Pro product launch are a great example of how we’re adapting to meet our customers’ needs.

“We know it is a hard time on forecourts up and down the country right now, but we want to provide our support, particularly as we expect trade to increase as lockdown and MOT restrictions are gradually eased.”

In addition to the ‘TPMS tune-up sessions’, we continue to lead the way in online solutions elsewhere. Our ordering platform allows workshops and dealers to create their own wish lists and conveniently order 24 hours a day, seven days a week. The B2B platform was introduced in 2015 and already has thousands of monthly users happily enjoying the convenience it presents.

Prashant added: “We are always looking at engaging with our customers in new ways and our online appointments are another example of this. We believe that they will be of real value right now in the absence of the face-to-face contact that so many are used to.

“We want to let our partners know that we are very much here and will continue to innovate as the market changes thanks to their loyal support.”